Social Customer Relationship Management (CRM) Market is projected to reach a value of over USD 60.2 billion by 2027

Social Customer Relationship Management (CRM) Market: Summary

The Global Social Customer Relationship Management (CRM) Market is projected to reach a value of over USD 60.2 billion by 2027 at a CAGR of around 54%.

The Customer Relationship Management (CRM) is technological approach for managing company and customer relationships. Whereas, Social customer relationship management is a services which has integrated with social media channels into CRM platform. It is a customer centric approach to product support, provide services, and to enhance the brand awareness. This will help the business and enterprise to communicate customers with different channels such as voice, text, phone email, chat and social media. Also it will helps the companies to know and interact with customer directly which will boost the sales and marketing services.

Social Customer Relationship Management (CRM) Market: Drivers & Restraint

Market Driver:

The adoption for big data technologies will lead to transform the business by providing competitive with benefits over its competitors. It will also help to enhance the customer engagement and satisfaction with its rapid services and solutions. Moreover, it support to the accurate decision making and more systematic distribution of knowledge for the social customers and the companies.

Hence, these adoption for big data technologies have the ability to transform the customer relationship management which witness to increase the market growth in the forecast period.

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Enhancement in ESO will help to business activities to easily analyze the digital activities of the customers, and identify the target audience. Moreover, it will improve the activities with the CRM recorded keywords, blogging and social media for the business growth and productivities. It has the ability to target the large audience and enhance the business to make higher rank on search engines platform.

Hence, to understand the customer and its social behavior will also help to boost the content, which will lead to enhance the SEO business activities platform in the forecast period.

Market Restraint:

One of the key constraint for implementing the CRM is the high cost. As large number of software is being available with different costing plans, the overall cost for ownership includes software subscriptions fees, upgrading charges, hardware and software and also staff upskilling and training.

However, converting the business operation may hinder the growth of the social customer relationship management market during the forecast year.

Social Customer Relationship Management (CRM) Market: Key Segments

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Social Customer Relationship Management (CRM) Market: Report Scope

The report on the social customer relationship management (CRM) market covers a deep dive analysis of historic, recent and current market trends. Furthermore, market share/ranking analysis of key players, market dynamics, competition landscape, country-wise analysis for each region covered and the entire supply chain dynamics are covered through the below segmentation.

Report Features

Specifics

Historical/Estimated/Forecasted Market Size Years

2019–2027

Base Year for Market Calculation

2020

Forecasted Period

2021–2027 (2021 estimated year, forecasted up to 2027)

Measured Units

Value (USD Million)

Segments Included

Deployment Mode, Types, Solution, Application, End-Use, and Region

Regional Coverage

North America, Asia-Pacific, Europe, Middle East & Africa, South America

Key Companies Covered

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Social Customer Relationship Management (CRM) Market: Report Segmentation

For the scope of the report, In-depth segmentation is offered by Forencis Research

Social Customer Relationship Management (CRM) Market, by Deployment Mode

Social Customer Relationship Management (CRM) Market, by Type

Social Customer Relationship Management (CRM) Market, by Solution

Social Customer Relationship Management (CRM) Market, by Application

Social Customer Relationship Management (CRM) Market, by End-Use

Social Customer Relationship Management (CRM) Market, by Region

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Table of Content

1 Introduction

2 Research Design & Scope

3 Executive Summary

4 Market Dynamics

5 Industry Trends — Porters Five Forces Analysis

6 GLOBAL SOCIAL CUSTOMER RELATIONSHIP MANAGEMENT (CRM) MARKET BY DEPLOYMENT MODE, Market Size in USD Million (2019–2027)

7 GLOBAL SOCIAL CUSTOMER RELATIONSHIP MANAGEMENT (CRM) MARKET BY SOLUTION, Market Size in USD Million (2019–2027)

8 GLOBAL SOCIAL CUSTOMER RELATIONSHIP MANAGEMENT (CRM) MARKET BY SOLUTION, Market Size in USD Million (2019–2027)

9GLOBAL SOCIAL CUSTOMER RELATIONSHIP MANAGEMENT (CRM) MARKET BY APPLICATION, Market Size in USD Million (2019–2027)

10 Competitive Landscape

11 Company Profiles

12 Appendix

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