News:Global Cognitive Media Market is estimated to reach USD 2.1 Billion by 2025

Cognitive Media Market: Drivers & Challenges

Market Drivers:

Rising Demand for Cognitive Computing

Rising demand for cognitive computing technology in the media sector is projected to automate and simplify the workflow which will drive the cognitive media market. Also, the manual process which is time consuming and expensive work, therefore, to improve and enhance work efficiency the media sector is adopting the AI-based solution.Hence, rising demand for cognitive computing is expected to surge the cognitive media market during the forecast period.

Increasing Demand for Machine Learning

Machine learning helps media and advertising sector to predict customer demand by correlating the data. Also, machine learning enables the content writer to be more productive and efficient in the writing content which may help them to increase revenue streams. Natural language processing (NLP) and Natural Language Generation (NLG) are the two technologies used for content creation. Therefore, increasing demand for machine learning is expected to drive the Cognitive Media Market during the forecast period

Market Challenges:

Lack of Human Expertise

With new emerging technology a major limiting factor is the lack of human expertise for data privacy, artificial intelligence and for programming sector. Also, there is a limited number of professionals skilled in the AI market. Hence the lack of human expertise may hinder the growth of cognitive computing in the media sector.

· Based on Deployment Type: Cloud and On-Premises.

· Based on Technology Type: Natural Language Processing and Machine Learning and Deep Learning.

· Based on Component: Solution and Services

· Based on Application: Predictive Modelling, Forecasting, Document Analysis, Transcription, Fraud Detection, Online Gaming, Security Management and Others

· Key Regions Covered: North America, South America, Europe, Asia-Pacific, Middle East & Africa and South America, with individual country-level analysis.

Cognitive Media Market: Report Scope

The report on the cognitive media market covers a deep dive analysis of historic, recent and current market trends. furthermore, market share/ranking analysis of key players, market dynamics, competition landscape, country-wise analysis for each region covered and the entire supply chain dynamics are covered through the below segmentation.

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Key Companies Covered

· IBM Corporation (Company Description, Company Overview, Product Synopsis, Key Developments, SWOT Analysis)

·, Inc.

· Microsoft Corporation

· Google LLC

·, inc.

· Adobe Inc

· Baidu Research

· Veritone, Inc.

· Albert Corporation

· Other Key Companies



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